This year, LATINOS were expected for the first time to be the nation’s largest racial or ethnic minority in a U.S. presidential election, with a record 32 MILLION projected to be ELIGIBLE TO VOTE.

Our mission was to make TRUE CONNECTIONS between U.S. Hispanics, with a huge focus on PUERTO RICANS, and the BIDEN HARRIS CAMPAIGN in a brand safe, premium, and culturally relevant ecosystem powered by the reach and capabilities of GFR MEDIA & DIGO. See the result.