THE TRUE PREMIUM U.S. HISPANIC AUDIENCE NETWORK

Digo Hispanic Media is the main source of LatinX audiences, we are your U.S. Hispanic audience network.

THE TRUE PREMIUM U.S. HISPANIC AUDIENCE NETWORK

Digo Hispanic Media is the main source of LatinX audiences, we are your U.S. Hispanic audience network.

HISPANIC PENETRATION
IN THE UNITED STATES:

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60M

The Hispanic population in the U.S. reaches 60M.
The vast majority of them are U.S. citizens (79%).

Among groups with populations above 1 million, Dominicans and Guatemalans had the fastest growth since 2010. Their populations grew by 37% and 30%, respectively, from 2010 to 2017. Puerto Ricans, the second-largest origin group, saw their population in the 50 states and the District of Columbia jump by 20%, to 5.6 million in 2017.

HISPANIC PENETRATION
IN THE UNITED STATES:

60M

The Hispanic population in the U.S. reaches 60M. The vast majority of them are U.S. citizens (79%).

Among groups with populations above 1 million, Dominicans and Guatemalans had the fastest growth since 2010. Their populations grew by 37% and 30%, respectively, from 2010 to 2017. Puerto Ricans, the second-largest origin group, saw their population in the 50 states and the District of Columbia jump by 20%, to 5.6 million in 2017.

DEMOGRAPHICS

YOUNG

Hispanics are the youngest major racial or ethnic group in the United States.

About one-third, or 17.9 million, of the nation’s Hispanic population is younger than 18, and about a quarter, or 14.6 million, of all Hispanics, are Millennials (ages 18 to 33 in 2014). Altogether, nearly six-in-ten Hispanics are Millennials or younger.

DEMOGRAPHICS

YOUNG

Hispanics are the youngest major racial or ethnic group in the United States.

About one-third, or 17.9 million, of the nation’s Hispanic population is younger than 18, and about a quarter, or 14.6 million, of all Hispanics, are Millennials (ages 18 to 33 in 2014). Altogether, nearly six-in-ten Hispanics are Millennials or younger.

WHY DO BRANDS NEED TO CONNECT WITH HISPANICS IN THE U.S.?

WHY DO BRANDS NEED TO CONNECT WITH HISPANICS IN THE U.S.?

Latinas on Digo

THEY’RE MORE DIGITALLY ENGAGED

The average Hispanic consumer spends more than 26 hours per month watching video online/on their smartphone—seven hours more than the US average—likely driven by data usage 16% higher than the national average.

Hispanic purchasing power

THEY HAVE PURCHASING POWER

The average Hispanic household will spend about $538,636 more than the average non-Hispanic White American household over their respective remaining lifetimes.

CULTURALLY

RELEVANT

Digo Hispanic Media is a U.S. Hispanic Audience Network of handpicked premium, reputable, and well established Spanish language publishers from Latin America. These premium publishers are the first point of reference for Hispanics in the U.S. that have the need and desire of staying connected to the news of what’s happening in their country of origin.

CULTURALLY

RELEVANT

Digo Hispanic Media is a U.S. Hispanic Audience Network of handpicked premium, reputable, and well established Spanish language publishers from Latin America. These premium publishers are the first point of reference for Hispanics in the U.S. that have the need and desire of staying connected to the news of what’s happening in their country of origin.

REACH OVER

16M USH

Through Digo Hispanic Network, advertisers can reach and connect with over 16M Hispanics in the U.S. in a brand safe, transparent, culturally relevant and premium content network, with a highly engaged and true premium U.S. Hispanic Audience.

REACH OVER

16M USH

Through Digo Hispanic Network, advertisers can reach and connect with over 16M Hispanics in the U.S. in a brand safe, transparent, culturally relevant and premium content network, with a highly engaged and true premium U.S. Hispanic Audience.

WE ARE

We are True Premium Hispanic Audience

WE ARE

Digo Hispanic Media engages a True Premium U.S. Hispanic Audience through a transparent network of premium publisher sites and mobile applications. By leveraging our leadership and partnerships in LATAM, we provide access to Latinx Groups by representing  the U.S. audience of important publishing groups from Latin America. We provide extended reach and more targeted solutions of all Hispanic segments by integrating the most robust technologies, only through premium sites, with reliable, brand-safe, and culturally relevant content.

Partners and Affiliate Sites

La Nación - Argentina Digo Hispanic Media
El Universal - Mexico Digo Hispanic Media
El Nacional - Venezuela Digo Hispanic Media
El País - Uruguay Digo Hispanic Media
El Comercio de Perú Digo Hispanic Media
La Prensa Gráfica Digo Hispanic Media
eltiempo.com Digo Hispanic Media
La Nación Costa Rica Digo Hispanic Media

Our technology partners

 
Google SPM Digo Hispanic Media
BlueKai Digo Hispanic Media
Datorama Digo Hispanic Media
comscore Digo Hispanic Media
DoubleVerify Digo Hispanic Media
MOAT Digo Hispanic Media
rubicon project Digo Hispanic Media
Salesforce Digo Hispanic Media